Connect Instagram

Link an Instagram Business account to enable DM and comment auto-replies.

Last updated September 17, 2026

Overview

Linking Instagram lets Automate AI automatically reply to Instagram DMs and comments. This requires an Instagram Business or Creator account.

Before you begin

Make sure your Instagram account is set up as a Business or Creator account — a personal account can't be connected.

Connect Instagram

1

Start the connection

From the left sidebar, click Instagram (under Settings), then click Connect Instagram.

This opens a real sign-in flow

Clicking Connect Instagram takes you through Instagram's own sign-in and permission screens to link your account — there's no preview step.

Expected result

Once connected, the page shows your linked Instagram account instead of the "No Instagram account connected yet" message, and DM/comment auto-replies become available.

Was this article helpful?