Track Button Clicks

See every button your customers tapped in a campaign message, and export the data.

Last updated September 11, 2026

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Overview

When a campaign template includes buttons, Button Clicks shows you which ones customers actually tapped.

View button clicks

Open Button Clicks

From the left navigation, click Button Clicks. The top cards summarize Total Clicks, Customers Who Clicked, and your Most Clicked Button. Use the Campaign, Button type, and date range filters to narrow the table below, and click Export to download the results as CSV or Excel.

Not every button type can be tracked

Quick Reply and custom reply buttons are tracked automatically. Visit Website buttons are only tracked when they use a Smart Link. Call Now and Copy Code taps happen on the customer's phone, and WhatsApp doesn't report them back — those can't be tracked.

Field reference

Field	What it shows
Total Clicks	Every tracked button tap across your campaigns.
Customers Who Clicked	The number of distinct customers who tapped a tracked button.
Most Clicked Button	The single button with the most taps, and its click count.
Campaign / Button type / From / To filters	Narrow the table below to a specific campaign, button type, or date range.

Table columns

Column	Description
Customer, Mobile	Who clicked, when known — shown as — for taps that can't be tied to a contact.
Campaign, Template	Which campaign and template the button was sent in.
Button Clicked	The button's label as it appeared to the customer.
Type	The button type — for example Visit Website.
Device	The device and browser or app used to tap it, for example Desktop · Edge.
Date & Time	When the tap happened.

Expected result

Total Clicks and the table below update as customers tap tracked buttons in your sent campaigns.

Create a CampaignSend a WhatsApp campaign to your contacts: create it, pick a template, choose recipients, and review before sending.Create a Message TemplateCreate and submit a WhatsApp message template for Meta approval, then use it in a campaign.Create a ContactAdd a single contact to your account manually.Import ContactsBulk-add or update contacts from a CSV or Excel file.

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